Bill Wadsworth
As the Executive Creative Director at Mind Over Eye, Bill embodies a unique fusion of creative innovation and technological mastery. In addition to overseeing all creative elements, he is an accomplished visual effects artist, digital animator and broadcast designer, and has a long list of commercial credits for his editorial work. At heart, Bill is an avid musician and loves composing and performing commercial music, designing sound to complement moving images and audio mastering.
Bill began his advertising career in 1994 doing digital retouching and engraving for print photography. He went on to become the lead visual effects artist for Ogilvy & Mather’s Los Angeles office. Thanks to his vast technological knowledge, Bill was instrumental in conceptualizing and guiding the development of the agency’s in-house post-production facility prior to forming his own company, Mind Over Eye, with partner Andy Dellenbach.
Expanded Bio
Bill Wadsworth, Executive Creative Director, embodies a unique fusion of creative innovation and technological mastery to Mind Over Eye. A graduate of California State, Long Beach, Bill started his career in advertising in 1994 doing high-end digital retouching and engraving for print photography. He mastered his skills working in print and naturally migrated to video and audio, and went on to become the lead visual effects artist for Ogilvy & Mather’s Los Angeles office. Thanks to his vast technological knowledge, Bill was instrumental in conceptualizing and guiding the development of the agency’s in-house post-production facility.
At Ogilvy & Mather, Wadsworth earned a reputation as an artist with an unusually broad range of creative and technical skills in the interdisciplinary world of post-production. In addition to being an accomplished visual effects artist and broadcast designer, Bill has a long list of commercial credits for his editorial prowess and does amazing digital animation. Above all, having earned a Masters Degree in Music from Musician’s Institute, he is an avid musician and loves sculpting sound to complement moving images. All of the Commercial Music on this website and nearly 100% of the tracks in the Mind Over Eye portfolio were composed and performed by Bill.
Looking to capitalize on the increased processing power of personal computers and with the dream of building a forward-thinking company that synthesizes a unique workflow at the leading
edge of digital, Bill founded Mind Over Eye with partner Andy Dellenbach in 2001. From the grassroots foundation to the new Mind Over Eye facility in Santa Monica, Bill has been the renaissance man in postproduction. As the business has grown, Bill has remained committed to the creative power of the collaborative process, and he has been tremendously successful in assembling the right team for each project while overseeing the creative execution from start to finish. So far this year before officially opening the doors at the new facility, he has been fortunate to lead projects for Samsung, Intel, Infinity, and American Idol.
Bill lives in Redondo Beach with his wife, Mary and his son Reilly, and is in the process of adopting a baby girl from China. Outside of work, Bill enjoys reading, eggsac gurgling and devours bestiality videos.